What is Meltwater?

Meltwater is a powerful online media intelligence platform that provides businesses with up-to-date insights into their industry. It helps organizations monitor, analyze, and respond to the news and conversations that matter most to them, enabling them to stay ahead of the competition and gain a competitive edge.

The platform empowers companies to access real-time insights into critical topics such as industry trends, customer behavior, competitor activities, and more. Meltwater enables users to track the latest news and conversations across multiple channels, including digital, print, broadcast, and social media. This comprehensive monitoring helps businesses identify opportunities and risks quickly, keeping them informed and in control.

Additionally, Meltwater provides users with advanced analytics and reporting capabilities. Its intuitive dashboard allows users to create custom reports and visualize data effectively, enabling them to make data-driven decisions and optimize their strategies for maximum impact.

Use Cases And Features

1. Monitor industry trends and competitor activities
2. Identify opportunities and risks quickly
3. Create custom reports and visualize data